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AI and Automation

Build vs. Buy Strategy for Automation

Clear framework for choosing between custom builds and packaged tools.

Overview

What we deliver

We help you decide where to build, where to buy, and where to combine, with a clear framework, scorecards, and a defensible recommendation.

We help leadership teams make the build versus buy call without getting pulled by vendor pitches or internal preferences. Our team reviews your target use cases, current stack, in-house capabilities, and total cost expectations across a three year horizon. We compare credible vendor options, evaluate custom build paths, and model hybrid approaches where they make sense. Each option is scored on fit, switching cost, time to value, vendor risk, and operating cost. We surface trade-offs in plain language so finance, IT, and operations can debate the same facts. The deliverable is a written recommendation with the reasoning, the assumptions, and the conditions under which the answer would change. We aim to give you a decision your team can defend to the board and revisit later as the landscape shifts, without restarting the analysis from scratch.

Fit Check

Built for teams like yours

Who it's for

  • CIOs evaluating automation platforms
  • COOs weighing custom builds
  • Procurement and vendor management teams
  • Heads of engineering and platform
  • Founders choosing core operating tools

Pain points we solve

  • Vendor pitches without a fair comparison
  • Internal bias toward build or buy
  • Unclear total cost of ownership
  • Underestimated switching costs
  • No defensible record of how the call was made
What's included

Capabilities

Everything we cover in this engagement.

  • Use case and requirement workshops
  • Vendor longlist and shortlist
  • Custom build effort and cost modeling
  • Total cost of ownership analysis
  • Risk and switching cost review
  • Scorecards and weighted comparison
  • Reference calls and demo guidance
  • Written recommendation with rationale
How we work

Our process

A clear, predictable path from kickoff to outcomes.

01

Frame

Define use cases, requirements, and constraints.

02

Scan

Map vendor and build options for each use case.

03

Score

Rate options on fit, cost, risk, and time to value.

04

Pressure test

Review with finance, IT, and operations.

05

Recommend

Deliver written decision and conditions.

What you get

Deliverables & outcomes

What you get

  • Requirements and use case brief
  • Vendor shortlist with scorecards
  • Build effort and cost model
  • Three year total cost comparison
  • Risk and switching cost analysis
  • Written recommendation memo

Outcomes you can expect

  • Defensible build versus buy decision
  • Lower risk of vendor lock-in
  • Clearer view of total cost of ownership
  • Faster procurement cycles
  • Shared decision record for future reviews
Timeline

4 to 8 weeks

Engagement

Monthly retainer, Project, Sprint

Tools we use

Excel, Notion, Miro, Airtable, Google Sheets

KPIs we track

Total cost of ownership, time to value, switching cost, vendor risk score, requirement coverage

Client stories

What clients say

"

My books were 90 days behind and I was avoiding my accountant. They cleaned up nine months of mis-categorized Shopify and Stripe entries, set up proper rules in QuickBooks, and now my close lands on day four of every month. First time in three years I opened a P&L without wincing. Cash forecasting actually makes sense now.

D.R.
"

Our old site was a Frankenstein of three previous agencies. We gave them a hard launch date tied to a trade show and they actually hit it. 47 templates, full product catalog migration, no broken redirects on go-live day. Our previous vendor missed the same deadline twice. This time my phone stayed quiet on launch morning.

Marcus L.
FAQ

Frequently asked questions

Quick answers to the questions we hear most.

Are you aligned with any vendors?
No. We are vendor neutral and disclose any partnerships up front.
Can you run the procurement process for us?
Yes. We can lead RFIs and RFPs or work alongside your procurement team.
What if a hybrid approach makes sense?
We model hybrid options, including buy-then-extend or build-on-top-of-platform paths.
How do you handle vendor demos?
We script demos against your use cases and score them on a shared rubric.
Can the recommendation be revisited later?
Yes. We document assumptions so the decision can be revisited when conditions change.

Need a fair build versus buy decision?

Book a call and we will scope a structured comparison for your use cases.