Email Funnels & Drip Campaigns

Overview

What we deliver

We design and build email funnels and drip campaigns that nurture leads, onboard customers, and trigger actions based on behavior.

We build automated email funnels and drip campaigns that work in the background to move leads through the buying journey. Our team maps the journey, writes the sequences, designs the templates, and configures the automation in your platform. We cover welcome flows, lead nurture, onboarding, trial activation, sales handoff, re-engagement, and post-purchase paths. Each campaign is built around clear triggers, branching logic, and goals, with reporting that shows where leads drop off and where they convert. We integrate with your CRM and marketing platform so behavior, scores, and lifecycle stages stay in sync. We test variations, refine pacing, and update content as your offer changes. The result is a set of automations that produce predictable engagement, qualified handoffs to sales, and clearer attribution from email to revenue.

Fit Check

Built for teams like yours

Who it's for

SaaS companies with trials or freemium
B2B brands with long sales cycles
Marketing teams running webinars and content
Customer success and onboarding teams
Ecommerce and subscription brands

Pain points we solve

Leads sit in CRM without follow up
Trial users churn before activating
Sales receives unqualified handoffs
Manual sending does not scale
Attribution from nurture is unclear

What's included

Capabilities

Everything we cover in this engagement.

Journey mapping and funnel design
Copywriting for sequences
Template design and build
Trigger and branching logic
CRM and platform integration
Lead scoring alignment
A/B testing and optimization
Reporting dashboards

How we work

Our process

A clear, predictable path from kickoff to outcomes.

01

Map the journey

We define stages, triggers, goals, and exits for each funnel.

02

Write sequences

We draft and approve all emails in the flow with clear calls to action.

03

Build automation

We configure flows, branches, and integrations in your platform.

04

Launch and monitor

We turn on flows and watch performance for early signals.

05

Optimize

We test variants, adjust pacing, and refresh copy over time.

What you get

Deliverables & outcomes

What you get

Funnel maps and documentation
Approved sequence copy
Designed templates
Configured automation flows
Integration and trigger setup
Performance reporting view

Outcomes you can expect

Higher trial activation and conversion
More qualified sales handoffs
Lower manual follow up burden
Better lifecycle visibility
Clearer email attribution

Timeline

Four to eight weeks to launch core flows

Engagement

Monthly retainer, Project, Sprint

Tools we use

HubSpot, Marketo, ActiveCampaign, Customer.io, Klaviyo

KPIs we track

Funnel conversion rate, activation rate, sales accepted leads, time in stage, revenue influenced

Client stories

What clients say

"

We were drowning in tier-one tickets about password resets and appointment changes. They built a deflection layer on top of our help desk and kept their agents in the loop for anything sensitive. Volume to humans dropped 58 percent in two months and our patient NPS held steady. The hybrid handoff is the part most vendors get wrong. They did not.

P.M.

"

Our old site was a Frankenstein of three previous agencies. We gave them a hard launch date tied to a trade show and they actually hit it. 47 templates, full product catalog migration, no broken redirects on go-live day. Our previous vendor missed the same deadline twice. This time my phone stayed quiet on launch morning.

Marcus L.

Proof